by Lynn Lipinski | Jan 31, 2011 | PR
Whether you’re promoting a pie-eating contest, a press conference on the courthouse steps or a perfume product launch, a media advisory is a great tool for inviting the media, particularly television and radio. I think of media advisories as shorthand press releases –...
by Lynn Lipinski | Jan 26, 2011 | Essays and Features, Oklahoma, Personal
It was the opposite of an Oklahoma land rush in Picher this week, as giant yellow CATs started knocking down abandoned homes and businesses in this town scarred by eight decades of mineral mining. Most of the town, including its multiple piles of discarded rock,...