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Public relations as aikido

Public relations as aikido

In martial arts, aikido stands out for its emphasis on leveraging opposing forces, not just for defense but also to protect the attacker from harm. Its practice demands flexibility, a calm mind, endurance and compassion. It is the opposite of a stand your ground and...
Streamline bloated writing

Streamline bloated writing

Add a powerful punch to your writing by using as few words as you can to express your thoughts. Readers’ attention spans are getting shorter and shorter, so concise writing is key to keeping their eyes on the page or screen. I’m as guilty of wordy writing...
Mining for gems in your writing

Mining for gems in your writing

Writing is not unlike mining for gemstones. It’s labor intensive, can be frustrating and sometimes surprisingly rewarding. You can write better reports, blogs, emails and tweets if you break your writing tasks into three easy steps, similar to those taken by a...
Slow down and breathe

Slow down and breathe

Two minutes of running as a beginner and I was gasping for air. How did people run for a mile? I couldn’t make it around the block. I asked my fast-footed sister for advice. “You’ve got to slow your breathing down,” she said. I had no idea how...